Invest Wisely, You’ll be HappierSubmitted by WWK Wealth Advisors on July 23rd, 2013
You invest to protect and grow your assets in order to achieve something you care about. If you keep this focus, you’ll feel more in control, be happier and have a better chance of achieving it.
Most people lose sight of this fact and focus too much on trying to “beat the market”. Well, not just focus on it, obsess about it. It’s understandable. You want to make smart investing decisions and the financial media (as well as our profession) keep you focused on investment products and the latest market predictions. Unfortunately, focusing on these just creates performance anxiety which leads to poor decision making.
To invest wisely you need to obsessively focus on keeping it simple and managing your investing behavior. It is not about beating the “markets” it is about working towards things you care about.
E.F Schumacher states “Any intelligent fool can make things bigger and more complex…It takes a touch of genius – and a lot of courage to move in the opposite direction.”
Keeping it simple is hard, that’s why we developed our INVEST WISE process. Through an ongoing series of little conversations we help you make smart investing decisions that align with what you care about most.
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